On September 9, 2025, at the Saigon Giai Phong Newspaper Hall, the seminar “Market Share Growth – Positioning Vietnamese Brands in the Digital Space” took place with the participation of numerous government agencies, associations, and leading businesses.

Against the backdrop of Vietnam’s market projected to reach USD 350 billion by 2025, with booming e-commerce and fierce competition from foreign products, the seminar emphasized five key pillars: Brand Protection – Enhancing Quality & Trust – Multi-channel Digital Transformation – Ecosystem Linkage – Green and Sustainable Development.

Sharing at the seminar, Mr. Nguyen Dinh Tung – Chairman & CEO of Vina T&T Group – highlighted:
“In the digital space, what we say can be heard across the world. Therefore, we must speak words that bring value to Vietnamese brands. Vina T&T Group defines its role as a bridge to bring Vietnamese brands to the global stage, by building an effective value chain and brand ecosystem, ensuring that Vietnamese agricultural products not only serve the domestic market but also confidently conquer international markets.”

The seminar was not only a platform for exchanging solutions but also reaffirmed that: Positioning Vietnamese brands in the digital space is the sustainable pathway to securing market share and elevating the nation’s standing.



